Wednesday, 14 April 2010

The Price Is Right....Or Not, Sometimes!!!

" Flowers don't cost much do they"? "I'm getting married in August and I want tulips". "I want a classic elegant look with a minimal contemporary twist"!! These are just some of the things that brides have said to us in the quest for their perfect wedding flowers. In fact over the years, we've heard so many weird and wonderful anecdotes that we could write a book! All these sayings however, have one thing in common.....expectation. Every couple that we meet has an expectation of what they want their wedding flowers to be, however vague or off the wall. So today, we thought we'd share with you an insider look at just what goes into creating those amazing arrangements and beautiful bouquets and, why we charge what we charge.
Unless you've just won the lottery or just don't care what you spend, everyone has a budget. Only once have we ever had a client who said those magic words, "I don't care what it costs". It was a dream moment but, we carried on as if it were a daily occurrence! Increasingly though, we're finding that the demand for the "wow" doesn't follow through with the budget. We've always advocated allowing around 10% of your overall spend for flowers. This is a realistic figure and will of course depend on how important flowers are to you for your wedding. Annoyingly though, some wedding magazines and websites publish wildly unrealistic figures for flowers which, is confusing for the client and makes our job as florists harder. Why should a potential bride believe us quoting £1500 for reception flowers, when a magazine says she can have them for £500?This is where it gets tricky and we have to deal with the idea of perception. What do people THINK flowers cost? Without wishing to sound sorry for ourselves, in general the public think we have a pretty easy time of it. It's not a real job is it? You play around with flowers all day, it must be lovely. It is lovely....it's also hard work! Very early morning market trips, unsociable hours, standing all day, buckets and buckets of cold water, a lot of lifting and sore backs are just some of the perks, yet we love what we do. Unfortunately, most of the above goes unseen and clients only get to see the end result on the big day, without any knowledge of what goes into producing their event. What most people also don't realise is most flowers are imported from Holland, where they are sold in euros. Not good for the weak pound and, with ever increasing fuel costs the price of transportation keeps rising too. We here at Euphoric believe we give an excellent standard of service to our clients. We price our work realistically and are very open about additional costs such as delivery, clearance and hire charges. We put together design boards, make mock-ups of our designs (once a booking is confirmed) and make extensive site visits, travelling hundreds of miles in some cases. This is all part of our service and we're delighted to do it, but time is money and has to be accounted for. Choose the florist for your wedding not just because they're offering the best price, but because you have absolute confidence in their ability to create the wedding you want, artistically, professionally and ethically. Remember, we all like a bargain but you also get what you pay for!


Friday, 26 March 2010

Euphoric's 5th Birthday Party

It's official, we are five!! So, what better to celebrate than with a party? Last week we did just that when we invited friends and colleagues who have supported us so much over the last five years, to join us for a celebration at our studio. Clients, Wedding Planners, Photographers, luminaries from the world of Hair, Make-Up and PR and those closest to us enjoyed a wonderful evening of kir royale, canapes and a lot of laughing, and all by candle light!
Our good friend Lloyd Dobbie was on hand to capture the evening with his lovely images and it was great to see our work space transformed from its usual appearance in to something magical for the evening. A chance for us to have fun and feel proud of what we've acheived over the last five years. The celebratory cup cakes went down a treat and, whilst everyone was singing Happy Birthday to us, we felt a sense of enormous pride at having lasted this long, with so much more to come. Thank you to everyone who came to celebrate what has been our pride and joy for the last five years. XX


Wednesday, 24 February 2010

Romantic Tulip Wedding


Overseen by an angel, what could be more lovely on a cold winter day than tulips? For Kate and Wills' wedding on Saturday, rich red "Pallade" tulips accented with petrol blue viburnum berries set the tone for their beautiful wedding at Hampton Court House. Just a stone's throw from the palace and overlooking Bushey Park, this graceful 18th century venue was the setting for the civil ceremony and reception.

Kate and Will exchanged their vows beneath the magnificent ceiling in the entrance hall, with log fires and candlelight adding to the romantic atmosphere before their reception in the ballroom of this historic mansion.

A classical urn of tulips, birch and ivy trails gave a rustic elegance beside an antique mirror.

For dinner nature inspired the informal look of the tables, with vibrant tulips appearing to grow from mossy rings and complementing the chairs green velvet seat pads perfectly. Guests with a sweet tooth were treated to two wedding cakes, with a very popular "cheese" cake adding the finishing touch.








Spring at The Designer Wedding Show

Spring came to Battersea Park a couple of weeks ago, when we were asked by Waddesdon Manor to supply the flowers for their stand at The Designer Wedding Show. Following on from the success of last year's show, this time we couldn't resist using gorgeous french tulips in shades of pink, cream and apricot which were the perfect antidote to the chilly weather outside.



Many thanks to wedding photographer Lloyd Dobbie for allowing us to use these pictures.


Tuesday, 9 February 2010

A Derbyshire Adventure


Last September we shared with you the story of one of our favourite jobs to date, a fabulous party in the depths of the stunning Derbyshire countryside. We had some pretty good pictures then, but now they're even better. Taken by the brilliantly talented Christian Keenan, we think they really do make our flowers look amazing.....we hope you agree!





Wednesday, 27 January 2010

A Touch of Spring



What better way to start the New Year than with a splash of colour! Last week we supplied the flowers for a corporate lunch at London Zoo and, of course it had to be tulips. After such a long cold spell, this multi-coloured mass of happy spring flowers brightened up our studio so much, we just had to take some pictures! Different colours in coloured perspex cubes, that guests were able to take away with them made for a very cheerful lunch indeed.

Wednesday, 23 December 2009

Euphoric's Little Helper


The last few weeks have been full of Christmas decorating here at Euphoric, so we thought we'd show you one of our favourite jobs of the season. We were asked to supply a door wreath and dress a spiral staircase with 27 feet of pine garlanding and, have to say that we were pretty pleased with the result! Whole oranges and slices, cinammon sticks, cones and gold ribbon made for a very festive house and, we even had a little helper.This is Mimi who decided she just had to get in on the act and even posed for a picture....well almost. Happy Christmas!